If you’ve read Dale Carnegie’s book, How to Win Friends and Influence People, then you know the importance of expressing ideas, assuming leadership, and arousing enthusiasm among people. This concept prompted me to create this blog.
I quickly realized that a blog provides online entrepreneurs a tool to market and brand themselves. In order to influence people into contacting you and feeling compelled to use your services over every other online network marketer, direct sales or MLM rep, you have to establish 3 things:
- You are like them (people like people they can relate to)
- You understand them (people like people that uniquely understand their problem)
- You are an expert in their field and can solve their problem (people trust people that they consider authorities)
Most network marketers and MLMers are not successful in their business because they are not aware of these principles. They do not have a blog or central hub for their prospects to get to know them.
I put together a video below that outlines how your blog is your central hub and how to effectively use it within your lead generation and sales funnel processes.
Enjoy.
I’m ready to learn more lead generation techniques and put them into action immediately!
John Fox
P.S. - This is just the intro for blogging. More posts to come shortly about the ins and outs of creating a blog.
Emily Caldwell
Jaclyn
